PRODUCTS

Products

Self-Serve Tools
We provide self-serve tools for your brand and agency analysts to analyze the marketing data and model outcomes. Data analysts can also leverage the Kvantum data science platform to build & test custom models.

Interactive Dashboards
The dashboard provides an overall, accurate insight into the marketing strategy of a company. Daily snapshot of your marketing spend, incremental sales attribution, and key marketing KPIs will be at your fingertips. A real-time feed of facts, insights and recommendation that deliver an in depth understanding of the performance of various marketing channels and campaigns.

Scenario Planning
This tool provides an opportunity to build various scenarios that include the current budget, a recommended budget and their respective outcomes along with a detailed channel break up to optimize the media mix. We provide short-term as well as long-term recommendations.

In-Depth Channel Analytics
This tool gives marketers an opportunity to view their overall marketing budget, the value and ROI obtained from each channel that they invest in. You can obtain in-depth information about each channel (paid or earned media) that you invest in, allowing you to see the value provided by the channel alone and by its interactions with other channels.