Reimagine Marketing Performance Analytics

Kvantum, the next-generation marketing performance analytics company, is a fusion of Marketing Science, Modeling Innovation, and Marketing Insights. We support strategic & tactical decisions via rapid media performance measurements.

Are You Looking For…

Data Foundation

Whether you are data rich or data poor, democratize the access to data by bringing all your marketing, sales, CRM data on one platform.

Voice of Consumer

Do not just listen to the voice of consumer, rather integrate it in your models real-time to understand the impact on Sales.

MMM + Attribution

Look at Top-down and bottom-up analytics in cohesive manner to answer strategic & tactical questions at a rapid speed.

Campaign Optimization

Your marketing is agile. Is your measurement agile? Start measuring & optimizing campaigns in-flight.

Decision Support

You are planning for next year’s budget or a new campaign,  get the power of AI to execute on your marketing strategy

Innovation Projects

Bring your most strategic & difficult marketing challenge to us and we would love to solve it for you.

Global Footprint

At Kvantum, we have experience working with progressive global brands that are engaging consumers in digital & physical world. Whether it is millennials, baby-boomers, or moms, we understand consumer behavior in both developed and emerging economies.

  • Adult & Personal Care
  • Apparel & Accessories
  • Auto
  • Baby & Child Care
  • Consumer Electronics
  • Consumer Loans & Financing
  • Discounted Retail Stores
  • eCommerce Marketplace
  • Fashion Jewelry
  • Food & Beverages
  • Health & Personal care
  • Home Appliances
  • Household Supplies
  • Mass Merchandiser
  • Online lender
  • Organic Food
  • Pet Food
  • Sports Nutrition
  • Vitamins & Supplements
  • Tools
  • And many more…
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Measure Marketing in Digital & Physical world

Execute a data driven marketing strategy with Kvantum. Kvantum provides comprehensive performance insights into paid, earned, owned and emerging marketing channels. Kvantum brings an Integrated ROI framework. We combine econometric modeling with machine learning to measure all channels.

  • Linear, Digital & Programmatic TV
  • Print, Run of Print, Magazine
  • Radio, Internet Radio
  • Out of Home (OOH)
  • FSI
  • Consumer Promotions
  • Trade Promotions
  • Events
  • CRM
  • Affiliate
  • Direct Mail
  • Web
  • Email
  • Online Display Ad
  • Online Video
  • Organic & Paid Search
  • Organic & Paid Social
  • Programmatic Media
  • Product Listing Ads, Local Inventory Ads, Text Ads
  • Mobile, Mobile Apps
  • Social Influencer Platforms
  • Digital Consumer Promotions Apps
  • Retailer Media Exchanges (Amazon Ad Platform AAP, Walmart Exchange WMX, etc.)
  • Retailer.com merchandising
  • In-Store Shopper Marketing
  • Emerging Marketing Channels
  • PR & Blogs
  • And many more…

An Ideal Partnership

Best relationships are based on trust that is born out of transparency. At Kvantum, we believe in becoming trusted advisor to the brands we work with. Here is how an ideal partnership can flourish when brand, its agency and Kvantum work together.

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Agency: Market Realization

  • Be open to optimize at commercial metrics.
  • Share media buying market & process limitations.

Kvantum: Value Realization

  • We do not keep Art & Science as a black box. We are open about modeling & algorithms.
  • Incorporate business & market realities into models.

Brand: Business Realization

  • Engage & ask questions. Share business decisions you need to make.
  • Be a part of story telling & Drive the change.